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How Do I Create a Live Streaming Strategy?

Start by letting go and having fun! Brands need to connect with today’s consumer in a more personal and transparent way than ever before. As buyers, we are sophisticated and connected to “anywhere, anytime” via the web on a host of mobile devices. This constant connection has turned us into a more fickle group of […]

10 Profitable Reasons to Live Stream Your Event

No Geographic Restrictions The sky’s the limit! Your concert, class, or corporate meeting could have a world –wide audience; there are no capacity limitations. Even if you reduce the ticket price for the online participants, you are still adding exponentially to your bottom line. Alternate Streams of Revenue Offer to live stream on the websites […]

5 Ways to Humanize your Brand with Video

Do you want to build and strengthen the relationship you have with your customers? Marketing with video is your golden ticket. Facebook statistics alone are proof that consumers are paying attention and engaging with brands via video. In the spring of 2015, Facebook Video had 4 billion views per day. By the fall of that […]

Video on Demand & Money!

VOD…Easy & Profitable Some form of social media presence is a must have for any successful business in 2017. How you digitally connect with your customers may vary, depending on who your audience is…but digitally connect you must! For generations companies hired salespeople to connect with clients and demonstrate products in person. Recruiters worked tirelessly […]

Use Laika to Put More $$$ in Your Pocket!

If you are a business owner or an entrepreneur you know that every day begins and ends with profit. Two ways to add more to your spreadsheet’s bottom line are generating more revenue and or, cutting back on spending. There are strategies for accomplishing either or both of those with live streaming and video-on- demand. […]